Friday December 08th 2006, 3:06 pm
Let me make it clear what Oxford University Press did wrong in terms of marketing. Here is how you sell Jin Yong: You come out with cheap paperbacks, and you advertise them in martial arts magazines, you go to martial arts tournaments and exhibitions and sell them at tables there, you sell them to the […]
Friday December 08th 2006, 2:43 pm
On Wet Asphalt, I wrote about the novels of Jin Yong and how most of them have never been translated in English. I’ve come to discover that Jin Yong, now in his retirement, received an honorary doctorate from Oxford University, and then was so moved that he decided to get a unhonorary doctorate from Oxford […]